The task is designed to send greetings via DM to new subscribers of your accounts.

The task works as follows. After the next launch, the task checks whether your accounts have acquired new subscribers since the last launch. If they appear, a direct message is sent to them.

Setting up a task consists of three parts:

  • selecting accounts involved in the task
  • setting up operating parameters

Selecting accounts

To select accounts, check the boxes next to them. For group work, use the buttons located below the list of accounts. Allocation of accounts for group work is carried out by analogy with work in Windows Explorer- using the Shift and Ctrl keys. You can select accounts to work from from different lists of accounts (if they were previously created).

Setting up operating parameters

From the dropdown list “Immediately after subscribing to us, we send a message from the file (use “[*]” to break the line): « you need to select a file. This file must first be uploaded to the service through the menu “Data” - “File”. The file should be a regular TXT file, each line of which should contain one message. The length of each message must not exceed 2000 characters. The system will take messages from the file in random order.

ATTENTION! Each line in the file is perceived by the service as a separate message. If you need to send multiline text, use "line break" to break the line. [*] "(without quotes). For example: Hello[*]How are you?

To insert emoji into messages, use the site https://getemoji.com. Copy the desired emoji and paste it into a TXT file.

If you need to send media along with the text, enable the option “ Add a picture to the message" and provide an image or audio. Only one image or audio will be used for all messages. The media you select will be sent as a separate message.

If you want to set up sending a series of messages to those who have not responded to your previous message, then enable the option “If we haven’t received a response after N hours, send a new message.” You can send 2 such messages with an interval of 12 hours between them. We recommend making the texts of each subsequent message different from the previous ones.

If you do not want the system to write to everyone, then you should set the corresponding switch to the position “Welcome only accounts that match the filters”. Next, enable the necessary filters.

Option "Only Russian accounts" takes the name and description of each account found and looks for Russian letters in them. If more than 3 Russian letters are found, the account is considered Russian.

Setting task activity

If you need to configure a task so that it runs only during certain hours, you can do this on the “Activity Settings” tab. By default, all tasks in the system work only during the hours specified in the section “Settings” - “Activity”. If you need to set other activity hours for the current task, check the box "Ignore global activity settings" and specify the desired activity ranges.

Social networks have not only become firmly established in daily life, but also became a unique sales channel. Instagram has become a convenient platform for commercial activities. According to statistics, more than 700 million users are registered on the social network. However, growing competition forces us to turn to various methods of profile promotion. One of them is mass mailing of advertising messages in Direct Instagram (Direct Instagram) to subscribers and programs for this.

How to use

Why is this necessary?

More videos on our channel - learn internet marketing with SEMANTICA

Targeted sending of individual letters to users allows you to solve several problems:

  1. Welcome new subscribers. Information with text is received immediately after subscribing to your account.
  2. Inform existing audience. The launch of a promotion, the start of a sale, a meeting with fans or an invitation to a party are just a few topics for texts. You should set up a filter by specifying recipients.
  3. Get new subscribers. You can send a notification to recently registered users or competitors' customers.

Before you send a mass mailing to Instagram subscribers via Direct, you should understand how to use automated resources. There are two possible solutions: sending mass messages through a website online or downloading a program to your computer. They are not fundamentally different, but Internet sites allow you to track progress and set tasks from any device with Internet access. To achieve maximum results, it is recommended to combine sending notifications with mass liking (the program puts “I like” under users’ photos) and mass following (auto-following users).

What's the point

Searching, copying and sending notifications yourself takes a lot of time. By connecting to the newsletter, the profile owner saves hours on useful activities: consulting clients, creating posts or sending goods.

Advantages

A well-written text containing interesting information, distributed among target audience helps:

  • attract new subscribers;
  • increase the number of sales;
  • improve your account image;
  • inform about changes or promotions;
  • lure customers away from competitors.

Before sending a message, you should check it for errors and work out the structure of the text. It is advisable to use lists and highlight a new thought in a paragraph. Instagram gives the business owner freedom: it is quite possible to use colloquial expressions and emoticons on the social network, but do not forget about the rules of polite communication.

Flaws

Growing commercial interest in users social network led to an oversupply. Account owners are bombarded with dozens of newsletters every day. Therefore, the main disadvantage of using services for sending messages via Direct on Instagram is the low efficiency. Users quickly filter out incoming texts, and sometimes even complain about spam. For last account using bulk sending may well get banned. The only option It is a thoughtful, catchy letter that gets the audience interested. The method has other disadvantages:

  1. Account blocked due to number of actions. Increased activity may be regarded by the administration as fraudulent manipulation. As a result, the page is blocked temporarily or permanently.
  2. The high cost of mass mailings on Instagram Direct. Sometimes services do not produce practically any results, and the use of resources costs at least 700-1000 rubles per month. However, almost all programs can be tested for free.

Execution of the process

To increase the effect of mass sending and avoid annoying consequences like a ban, you need to know the following steps:

  1. Prepare a template. The text should contain basic information, not be drawn out and interest from the first lines. If you can’t make a proposal yourself, you can use the services of specialists. It is better to prepare several versions of the template.
  2. Install filters. Before you create and set up a Direct mailing for Instagram (through programs and services), you need to decide on your audience. Thus, bed linen is unlikely to interest young men, and sending information to inactive pages is completely pointless. The account owner can determine the distribution area, scope of coverage, and age of potential customers.
  3. Start the process. Most resources allow you to track progress at all stages.

Criteria for choosing a service for mailing

Application selection is based on

  1. Functionality. There are programs that only allow you to send. Others combine several functions: liking photos and mass following.
  2. Cost. When planning for a specific page, you need to pay attention to the price of the service. It’s better to stick to services that support linking multiple accounts at once. It will be more economical this way.
  3. Algorithm. It is important to choose the right one for a specific profile.

10 best services

In order not to get confused in numerous programs, you need to familiarize yourself with the most convenient and popular offers in advance. Most of them allow you to both send a newsletter and engage in mass following or mass liking.

InstaPlus

One of the most popular programs, among its features:

  • putting likes;
  • collecting data for further development;
  • unsubscribe;
  • viewing stories;
  • mass subscription;
  • generating comments.

Before setting up a newsletter on Direct Instagram, you do not need to install InstaPlus on your computer. Even a smartphone with Internet access will do. The program is distinguished by high speed and the ability to promote up to 5 accounts at a time. The trial period (5 days) is free. In the future, the package will cost 399-1699 rubles, depending on the term.

Tooligram

This program is suitable for entrepreneurs and bloggers. Available in 2 versions:

  1. Cloud. Allows you to create and configure mass mailing of messages in Direct Instagram, as well as generate comments in Direct, organize mass following and mass liking. Controlled from any device with network access. The cost of the package is from 199 rubles per month.
  2. Professional for PC. It works after downloading to your computer. Different wide range settings and tasks. There are no restrictions on the number of linked profiles. Price – from 1199 rubles per month.

The built-in randomizer reduces the likelihood of a page being blocked for sending spam to users.

Funinsta

Allows you to send welcome notifications or distribute information to a list. The price for a monthly subscription is quite affordable - 790 rubles. For the first 3 days, new users test the service for free. The program is distinguished by a clear interface, several types of strategies, and the ability to attach images to text.

iDirect.io

The service is capable of sending up to 125 thousand messages per day and linking 1-51 accounts. All work is done remotely, there is no need to download anything. The program for Instagram allows you to set up mailing lists on Instagram, conduct correspondence via a computer, and place active links in templates. The cost of use depends on the number of profiles. Managing one page will cost 100 rubles per month. You can calculate the exact amount for a larger number of profiles on the resource’s website.

SMM Geeks

Multifunctional program with 3 strategies. Allows you to filter users, including based on geolocation data. Also:

  • the cost of a monthly subscription is 799 rubles;
  • free trial period – 3 days;
  • does not separate business pages from other profiles.

Zengram

Using this program, you can type up to 20 message options for future sending. The service does not support the dissemination of information to selected profiles and resets the text only to new subscribers of the page. Among the nuances:

  • 699 rubles per month;
  • only manual sending to lists;
  • clear interface.

Hamster.pro

Not long ago, the service offered many other promotion tasks. “Homster” worked on the basis of 2 strategies, supported simultaneous linking of up to 30 accounts, but, alas, ceased its activities after changing the algorithms on the social network.

LeadFeed

Designed for maintaining Direct on a computer. Makes it easier to respond to comments and private messages, and instantly displays a notification about an incoming request. The program is different:

  • quick launch and clear interface;
  • protection from ban due to a limited number of shipments;
  • working in a remote cloud;
  • 24/7 assistance from technical specialists.

The service also works according to 3 strategies. Price per month of use from 190 to 2860 rubles.

Zeus

The program copes with a number of tasks. Helps you learn how to make an automatic newsletter on Instagram Direct, add likes, add users, and start scheduled posting. The subscription price depends on the number of linked accounts and ranges from 390 rubles to 14.5 thousand. Besides:

  • applies 3 strategies;
  • filters the audience;
  • the first 2 days of use are free;
  • generates statistics.


Instapromo

Gets likes, looks at user stories, and posts comments. The first 3 days are provided in test mode without payment. Promotion, commenting and delayed posting are paid separately. The cost of each service is 790 rubles per month. You can purchase packages, the price for which ranges from 790 to 7490 rubles.

Insta-Star

Another way automatic collection– is to use this resource. The system protects your account from being blocked for spam, has numerous audience filters, and works without registration. 3 days test period allow you to get acquainted with all the capabilities of the service for free. Then the cost will be 790 rubles per month. Important:

  • has 3 strategies;
  • supports any number of accounts.

Tips and secrets of mailings in Instagram Direct

  • focus not on the characteristics of the product, but on its benefits for the buyer (“this fur coat will keep you warm in winter”, “our bags will decorate your image”, “a holiday at the hotel will energize you”);
  • offer promotions and discounts (reduce the price for new customers, assign a number for a subsequent prize draw);
  • rely on humor or shock content (use it carefully: it may scare away the client).

Limits

The main rule of sending messages on Instagram Direct is moderation. You should not send more than 70 messages per day to new subscribers to avoid blocking the page. For other profiles, the value is even less - 50 emails every 24 hours.

Lead magnet options

The method allows you to collect contact information from newly arrived viewers and form a potential client base. After all, getting to know and “warming up” the client is an important stage in this matter. The following types of lead magnets are most effective:

  • built on the needs of the audience;
  • guaranteeing discounts and gifts for the buyer;
  • containing advice on choosing a product.

Conclusion

This material was created both for novice users and for those who already understand the mechanics of promotion on Instagram, in particular, we will analyze the tool - direct mailing on Instagram. We will try to describe as fully as possible what direct mailing is and how this type of promotion is implemented on the social network Instagram. An example would be one of the services that we use to promote one of our accounts. It was created for a live example, the operation of programs, service sites and everything related to increasing subscribers, likes on Instagram and other social networks.

Let's briefly go over the main function and the concept itself - sending messages, promotions, greetings to direct Instagram. This option has been implemented; not all service sites and programs that implement promotion using mass following, mass liking are yet available. What it does, it provides the ability to automate, for example;

Greetings, for your new subscribers who have followed you. If your newsletter is configured accordingly, then as soon as a person subscribes to you, he will receive a message in direct. For example, hello, thank you for subscribing, we will constantly inform you about promotions and discounts. The subscriber is pleased, you receive respect and loyalty.

All existing subscribers- this is an option that allows you to send direct messages on Instagram to all profile subscribers. You have a thousand subscribers, they will receive a notification from you in direct message. This is an excellent opportunity that can be called - quick notification to the audience.

Your mailing list in direct message- the ability to create a newsletter only to selected users; for this you will need an account id or just an account name with a special character at the beginning of the nickname. For example, @user_name. The list is added, not in a row, but through a line in order (vertically).

This is a brief description; for those who are already involved in promotion, everything is clear; for others, a more extended description follows.

Newsletter on Instagram Direct for free

Mass mailing via Instagram direct

Is it possible to send mass mailings via Instagram messenger using software? Yes, of course. We described above the main directions that are implemented by this function. This, as you can see in the figure below, is each new subscriber, all existing subscribers and your own mailing list. And we also did not mention that the site system has added a function for adding images and emoticons.

Program for mailing to direct Instagram

Here you will not find programs for Instagram, as functionality, soft grief is difficult. Settings, strings, proxies, special characters and so on. All this creates difficulties in using the software; an alternative solution that works no worse, and some even better, is automatic platforms on which you can work in a variety of directions. This is MF+ML mass following and mass liking, sending messages that we are talking about, Auto-posting on Instagram and everything is collected in one place. Moreover, you do not need to download the software to your computer; the service takes care of all the difficulties associated with the technical side. Of course, for those who use the software on their own, perhaps the software is more convenient. In the future, we will also publish some reviews.

Service for sending messages to Instagram Direct

Smm Geeks- a service that combines more than advanced capabilities for MF + ML (mass following, mass liking) plus sending to the Instagram messenger and auto-posting to your Instagram account. Try and evaluate automatic system for promotion on Instagram, you can do it for free for three days, direct mailing for 2 days. The cost of the service is 799 rubles per month, depending on the number of months chosen, the price, of course, decreases.

How to make a newsletter in Instagram direct instructions

We have described the possibilities, now let’s take a look at the newsletter from the technical side. The first item from the drop-down list, each new subscriber.

Let's look at the tips, it contains detailed description each function. If you have any questions about working with the system, write to the online consultant, system administrator, will give you a comprehensive answer.

  1. Every new subscriber. In the comment field, you will see curly braces - this is a procedure, variables, so that the protection system of the social network Instagram does not apply a spam filter. Variables allow you to change words in a message, for example, a greeting. In more detail it looks like this (Hello | Hello | Greetings) @username, (thank you | thank you) for following me! Three greetings, which, thanks to the variables - brackets, will change, first hello will be sent, and the next message will change, hello, and so on. Up to 500 characters. You can add an image, emoticons.

    1. 2. All existing subscribers- your audience, you can create a single message, add a photo, promotion, discount, emoticons. The message is no more than 500 characters, plus there is a filter in which you can set the settings.
      For example; gender, maximum number of subscriptions, subscribers, minimum number of photos, time of last post, user. That is, his activity.

    1. 3. Your own mailing list - everything is the same, except that you enter the list of users manually or if you have somewhere to copy it from full list. Each new nickname must begin with new line. Looks like this:
      @user1
      @user2
      @user3
      @user4
      @user_5 And so on, depending on the number of people you want to send a message to. Another option, this is to register instead of the user's nickname, profile id. As with any social network, each page is assigned a unique id. How to find it was written in the article - you can look it up on the service - http://jelled.com/instagram/lookup-user-id, but it’s more difficult to collect one id at a time.

Instagram promotion direct mailing

Do you need a direct mailing tool on Instagram? Yes, without any doubt, this is the best opportunity today to quickly send messages to subscribers, send greetings. All this forms loyalty to your account, new and existing audiences. Or imagine you have a promotion, a competition, or the holidays are approaching and in a few clicks you can inform your audience about price reductions and so on. How effective it is and worth studying is up to you to decide.

Today great efficiency What’s different is advertising through the relatively recently introduced option on Instagram to send messages via Direct.

This feature allows you to contact each person as individually as possible, sending personal messages even to people who are not on your subscriber list. Unlike mailing, for example, in WhatsApp or Viber. Or on any other social networks.


Today Instagram is one of the most popular networks, reaching millions of users. According to data for 2017, about 22 million residents in Russia use this network. There is a huge and completely different audience here. An audience of different generations, different movements and, accordingly, adhering to different worldviews and interests. This means that she is interested in purchasing products and services in a variety of areas.


At the same time, the audience is solvent, since users, as a rule, have phones with good cameras, and mainly with Apple brand phones.


At the same time, the Instagram audience is different from the audience of other social networks with your activity. On Instagram, people shop when you evoke emotions in them.
Mailing via Direct allows us to increase sales simply due to the fact that we contact the person personally.

You can, of course, send mass messages manually, writing offers for each person individually, or you can do it automatically, using a special one.

The mailing function is already built into the powerful Instagram promotion service - .

The total cost of advertising on Instagram Direct is several times cheaper than advertising on other sources.

Through Direct you can advertise your products and services, as well as quickly notify all interested people about current promotions. Here you can work both with your subscribers and simply with third-party users whom you have not touched. This is quite easy to do through the service.

  • For each new subscriber. A message will be sent to each new subscriber within 10-20 minutes immediately after he follows you. You can use this option to welcome new subscribers and make a personal offer.

Here you can write absolutely any text, randomizing it as much as possible using a formula. In special brackets you can write synonymous words, for example: (good afternoon | hello | greetings | good day) and thus compose one universal text, which the service will automatically multiply, creating huge amount messages that are not repeated with each other, which will completely avoid blocking. Instagram won’t even suspect that it’s not you who is doing this, but the service :)

  • According to your list. You can also enter your list of accounts to whom you need to send a message. All you need is a list of accounts.

Also, by clicking on the “History” tab, you can see everyone to whom messages were sent and when. Now you can see what the messages look like. They are all different and without brackets :)


Instagram today is not only one of the most popular social networks, but also an excellent platform for promoting your business. On at the moment the approximate number of participants is more than 20 million. These people are absolutely different ages and interests. In addition, most of them are solvent people who have smartphones with a good camera. Moreover, research shows that a significant part of these phones are Apple brands.

This article will discuss an extremely necessary tool for promotion on this social network, namely, Instagram direct mailing, methods and necessary programs.

There are several ways to attract attention to the products and services being promoted. One of them is sending mass messages via Instagram direct. This mailing allows you to send users text messages, photos and videos. At the same time, they are not displayed in the feed, but remain in confidential correspondence. You can send not only to subscribers, but also to all interesting users. The degree of effectiveness depends on the way such an instrument is used.

The main directions here are:

  1. Spam is the sending of product advertisements to all possible users, the list of users is configured according to certain criteria.
  2. Sending subscribers information about new promotions, sweepstakes, products and services.
  3. Welcome message for subscribed accounts.
  4. Mailing with an invitation to cooperation with possible advertisers.

Mass mailing methods on Instagram

Instagram protects its followers from excessive advertising and activity. It is known that there are restrictions on certain actions - sending messages, adding to subscribers, and more.

  • Sending manually is free, but quite time-consuming. If your business account is young and has few subscribers, then this is the best way. Moreover, this safe way– there is no need to transfer your login and password to third parties.
  • Various types of online programs are no longer free, which is also not always convenient.
  • Specialized programs are the most fast way, not free and requires certain skills. Moreover, if work is carried out from several devices, you will have to install a specific software add-on on each.

Newsletter on Instagram Direct for free

By type, sending messages to Instagram direct is divided as follows: to each new subscriber, to all already subscribed accounts, to certain lists. At the same time, it is possible to set up sending to those who have not yet subscribed - criteria are determined (age, interests, gender, place of residence or others) and work is already done according to them installed program.

Sending each message yourself not only takes large number time, but may also cause account blocking. The Instagram protection program will perceive identical messages sent even to its own subscribers as spam. In some cases this is simply inconvenient. For example, when you need to send a welcome message to a new subscriber. In this case, the user receives a notification, but it is not always convenient to track and send it in a timely manner.


How to send a newsletter on Instagram Direct: instructions

To maintain a serious business profile, it is still worth using the necessary programs. The setup methods are similar for everyone, although you need to learn how to work with each interface. As a result, the profile receives an automated messaging system, and the account owner receives an increase in subscribers, clients, and income. Today there are several proven programs that you can work with safely.

Mailing via Instagram direct via programs

The trial period of the programs is quite short - on average 3-10 days. Perhaps there are free programs for distribution - but only if the system itself is young and it is necessary to increase its recognition and popularity and it is not yet known whether it will work. It is better to give preference to already proven services.

The Funinsta.ru service is one of the most popular. You are given 3 unpaid days to try out. Afterwards, payment is 790 rubles per month. This is the price of one service - promotion, mailing or comments. They are paid separately and for each account as well. The service is quite simple to use. For automatic mailing follow the instructions:

  1. Registration on the website (quite simple).
  2. "Direct" tab.
  3. Then "New message".
  4. In the window that opens, enter the required text and you can attach an image.
  5. And then – “Activate”.

You can stop the newsletter at any time, change the list of accounts or other settings. The main disadvantage is the cost of services. Here you need to build on the available funds and potential profits.


Idirect io service

The next most popular is the Idirect.io system. The free period is 7 days. IN previous versions the program was allowed to maintain only one profile. Today it is possible to maintain several accounts, for each you will have to deposit 100 rubles per month. The operation scheme is simple:

  • Easy registration.
  • Creating a list (or lists) of users for mailing.
  • "Create" button.
  • In the field that appears, enter the required message. In this case, it is possible to create different variations of one message - ((good afternoon | hello | welcome)) are written in curly brackets through a vertical straight line. This will largely protect your account from being quickly banned for sending identical messages.
  • Selecting users (from already created lists).
  • "Run" button.

The procedure is simple, but significant drawback What remains is the manual selection of target accounts. It takes up a significant amount of time and effort. At the same time, the service has minimal functionality. For novice owners with a small number of subscribers, this may be the basic option.

Another interesting program is Instagram Direct Sender. The system is paid. There are several nuances in the work. The work flow is as follows:

  1. Creation text document with the required user base.
  2. The “Download accounts” tab, this is where it is uploaded text file.
  3. After adding the database, click the “Settings” button. There are mailing modes to choose from: “Autoresponder” – for new subscribers, “Spammer” – for advertising mailings, etc.
  4. "Start" button.


Tariff policy

You cannot use all systems at once if you do not have good experience in . This is fraught with a ban from the security program of the social network Instagram. Getting out of such a ban is quite problematic.

One of the ways to check the operation of programs is testing on secondary profiles. You can test them and choose an option that suits you from both a financial and practical point of view. Such accounts are created in advance. They must also have content, subscribers, and an activation period of at least a month. It's better when there are several of them. In this case, there will be no risk of losing the necessary main account and falling under the strict rules and sanctions of the network.

These are the basic principles of sending messages through direct mail programs. It is worth trying all known and unknown methods, this is the only way to get a real response and real income from the created profile.